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Paris does a Marilyn

She's one of the most successful entrepreneurs in the States, whose blonde locks belie a shrewd business-woman, capable of managing her millions inherited from the Hilton hotel industry. But for the launch of her latest perfume, 'Tease', Paris Hilton decided to imitate another famous blonde bombshell, Marilyn Monroe, HeatWorld reveals.

Having previously dressed up as 'a mermaid, a sexy Mrs Santa, a flamenco dancer (in top-to-toe pink) [...] and a little blue-winged fairy' to launch past perfume ventures, Paris appeared as living homage to the 'Some Like It Hot' star as she successfully launched her tenth scent to date.

This time round, she settled for a first-lady inspired hair-do, post-box red lipstick and a sizeable cleavage which, we believe, might be artificially enhanced.

There was a noticeable lack of air-vent provided, however, for Ms. Hilton to stand over and fake surprise when it blew up her skirt. But then, like the look itself, that has been done many, many times before.

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