New Odour...Alex James names cheese after band

Surely one of the proudest moments of any band's career is when Alex James names a cheese after you.

Since leaving Fat Les, failed maestro James has turned farmer and cheese maker, winning a prestigious British Cheese Award for his Farleigh Wallop Goat’s Cheese.

His new dairy delight is named Blue Monday after a song by Jame's heroes New Order.

It's possible the Blur bassist has a gift in giving cheesy names; his 3 sons are called Geronimo, Artemis and Galileo.

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